The most obvious benefit of ISO certification involves a happier customer base. ISO certification does not in any way guarantee the quality of your goods or services, but conformity to ISO standards should result in the sustained production of quality goods and services.

In turn, your company is more likely to attract and retain customers. There are a number of other potential benefits from ISO certification, such as:

  • Streamlined Processes: The ISO standards are based on management principles and process documentation that represent an accumulation of international business knowledge. Even if your QMS is relatively solid, achieving ISO certification means that your company is adhering to process standards that should make your business more efficient and less prone to error.


  • Reputation: Consumers in many different fields understand the difficulty of receiving ISO certification, so it tells those consumers that your business understands the importance of high standards and is willing to take extra steps to consistently provide customers with goods or services of quality.


  • Dynamism: The process of ISO certification does not end with the achievement of ISO certification. In order to retain an ISO certification a company must continually monitor and update its process documentation and procedures in order to remain in compliance with ISO standards. As a result it’s likely that your company will remain dynamic in its business approach, which in turn allows you to provide customers with the best possible products despite industry changes.


  • Improved Customer Focus: Although many businesses undertake the process of ISO certification in an attempt to improve their business processes, ISO certification also serves to refocus businesses on the wants and needs of customers. ISO revolves around the consistent production of goods and services to quality, so you’ll find yourself focusing on your customers in order to ensure that your processes result in the goods or services they demand.